Design A Better Business

Author: Patrick Van Der Pijl
Publisher: John Wiley & Sons
ISBN: 1119272130
Size: 20.59 MB
Format: PDF, ePub, Docs
View: 3552
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This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.

Design A Better Business

Author: Patrick Van Der Pijl
Publisher: John Wiley & Sons
ISBN: 1119272114
Size: 57.13 MB
Format: PDF
View: 7418
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How to use this book: 8 Chapters; 48 Case studies; 20 Tools; 7 Core skills; 29 Designers; 36 Hacks; >150 Visuals.

Design A Better Business

Author: Patrick Van Der Pijl
Publisher: John Wiley & Sons
ISBN: 1119272122
Size: 37.73 MB
Format: PDF, ePub
View: 2915
Download Read Online
This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.

Moments Of Impact

Author: Chris Ertel
Publisher: Simon and Schuster
ISBN: 1451697627
Size: 24.24 MB
Format: PDF
View: 2801
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Two leading experts on "strategic conversation design" present creative methods for enabling teams to address issues while minimizing resource-depleting workshops and meetings, providing diagnostic questions, best practices, and advice.

Gamechangers

Author: Peter Fisk
Publisher: John Wiley & Sons
ISBN: 1118956974
Size: 59.32 MB
Format: PDF
View: 3329
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Shake up and redefine the market by changing your game! Gamechangers are brands that have turned the world of business upside down. They win through ambition and innovation rather than legacy and scale, out-thinking the competition, focusing on the growth markets, and embracing technology in more human ways. Gamechangers provides you with the tools to help you generate innovative ideas that will set you apart as a gamechanger. Its detailed case studies will inspire you by exploring extraordinary next generation brands who are changing the game. . . and winning. Gamechangers is a highly practical book packed with smart "tools" and accompanied by a digital platform, the Gamechanger Studio, to help you apply and implement the best game-changing ideas from around the world into your own business. Gamechangers offers guidance on: Thinking smarter and acting faster Embracing the new tricks of business Understanding how gamechangers dream and disrupt Delivering practical results and winning

Service Design For Business

Author: Ben Reason
Publisher: John Wiley & Sons
ISBN: 1118988922
Size: 59.16 MB
Format: PDF, ePub, Docs
View: 6028
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Service design offers a tangible and effective approach for organizations to employ to better respond to the needs and demands of their customers. The Art of Services Design shows how organizations can employ the creativity of a design approach and connect it to the real issues and needs of people in organizations who need tools to move their businesses forward. This highly visual book is a practical guide on how to respond to the customer experience challenge, by connecting the market factors to the organizational challenge through the lens of the customer.

Corporate Strategy

Author: Phanish Puranam
Publisher: Cambridge University Press
ISBN: 1316539016
Size: 69.50 MB
Format: PDF, ePub
View: 4495
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Many companies are not single businesses but a collection of businesses with one or more levels of corporate management. Written for managers, advisors and students aspiring to these roles, this book is a guide to decision-making in the domain of corporate strategy. It arms readers with research-based tools needed to make good corporate strategy decisions and to assess the soundness of the corporate strategy decisions of others. Readers will learn how to do the analysis for answering questions such as 'Should we pursue an alliance or an acquisition to grow?', 'How much should we integrate this acquisition?' and 'Should we divest this business?'. The book draws on the authors' wealth of research and teaching experience at INSEAD, London Business School and University College London. A range of learning aids, including easy-to-comprehend examples, decision templates and FAQs, are provided in the book and on a rich companion website.

Design Thinking For Strategic Innovation

Author: Idris Mootee
Publisher: John Wiley & Sons
ISBN: 1118748689
Size: 69.28 MB
Format: PDF, ePub
View: 1163
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A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provides a toolkit to apply concepts for immediate use in everyday work. It explains how design thinking can bring about creative solutions to solve complex business problems. Organized into five sections, this book provides an introduction to the values and applications of design thinking, explains design thinking approaches for eight key challenges that most businesses face, and offers an application framework for these business challenges through exercises, activities, and resources. An essential guide for any business seeking to use design thinking as a problem-solving tool as well as a business method to transform companies and cultures The framework is based on work developed by the author for an executive program in Design Thinking taught in Harvard Graduate School of Design Author Idris Mootee is a management guru and a leading expert on applied design thinking Revolutionize your approach to solving your business's greatest challenges through the power of Design Thinking for Strategic Innovation.

Value Proposition Design

Author: Alexander Osterwalder
Publisher: John Wiley & Sons
ISBN: 1118968069
Size: 76.94 MB
Format: PDF, ePub
View: 2321
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The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle a core challenge of every business — creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need to succeed. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” a practical tool to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by business meetings based on endless conversations, hunches and intuitions, expensive new product launches that blew up, or simply disappointed by the failure of a good idea. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly match customers’ needs and desires. Practical exercises, illustrations and tools help you immediately improve your product, service, or new business idea. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to complete interactive exercises, assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design complements and perfectly integrates with the ”Business Model Canvas” from Business Model Generation, a tool embraced by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models.

Change Ahead

Author: Carola Verschoor
Publisher: Bis Pub
ISBN: 9789063693985
Size: 33.35 MB
Format: PDF
View: 2948
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In a complex and networked world, business, more than ever, is about adaptability to change and the capacity to create new propositions through a dynamic interaction with the environment. Much like sailing, business strategy will increasingly come to be about the ability to steer towards growth through dynamic leadership, empathetic understanding, and skilful use of tools and abilities. This book reveals the philosophy, working processes, and approaches to business creation and development through research and design. It provides a model for integrating user insights into business strategy beyond the literal understanding of the user and into the creative application of insights for the development of meaningful propositions. It is a must-read in these changing times because it discusses what needs actualization as we emerge out of the industrial model into an age of creative empowerment. Furthermore, it goes beyond the discussion to provide practical tools for businesses in the 21st century to evolve into adaptive systems through an integrative model of learning and doing, understanding and making, research and design. Change Ahead is about the transformative power of research and design within business practice for relevant value creation in a changing world.